L’Oréal: Mastering SEO Reporting Across a Global Beauty Empire
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Read how L'Oréal uses Rows to track the SEO performance of 374 websites across 13 brands.

Alberto Manassero

Rows HQ
2023 W19 - Competition
Last week we started another spreadsheet competition among managers. Good fun.

Humberto Ayres Pereira

Rows HQ
2023 W18 - Reduce Burn!
Reducing some expenses to contribute to a better burn.

Humberto Ayres Pereira

Rows HQ
Using Calculators to Drive Traffic with SEO: An In-Depth Look
A deep dive into a recent SEO project to build landing pages with business calculators to drive traffic to Rows.

Henrique Cruz

Rows HQ
2023 W17 - Databases!
BigQuery, Google Analytics 4, Snowflake, Redshift, PostgresQL, MySQL, Looker..

Humberto Ayres Pereira

Rows HQ
2023 W16 - Data++
Data is working well; AI is working well; Maybe it's best they marry.

Humberto Ayres Pereira

Rows HQ
2023 W15: Old media (Whitepapers)
Whitepapers are an old technology, but don't rule them out. PDFs can help with larger orgs!

Humberto Ayres Pereira

Rows HQ
2023 W14: Rest
Last week several people took some time off. This is a short one.

Humberto Ayres Pereira

Rows HQ
2023 W13: Twitter
Twitter is a valuable tool, but it's hard to master. The volume of information makes it hard to stand out, and country groups (EU) are underdeveloped.

Rows HQ
Experimenting with user onboarding questions
Studying the impact of different onboarding questions in invites, onboarding completion and more

Alberto Manassero